about
I was born into the fashion business
In our Hernando Trujillo brand, I learned the values of tradition and quality. Although I later received extensive formal education in Fashion Design and Brand Management, it was my family and friends who instilled in me a passion for fair trade. Professionally I have gone through many changes and challenges. I have learned to always look forward and reinvent myself. This is especially necessary now, when we have to be mindful not only of sales, quality and good design, but also of the impact our work has on our environment, locally and globally, especially ensuring ethical and ecological commitment at all stages of the supply chain, respecting and caring for the planet, especially giving wellness to people and their communities.
experience
More than 20 years of experience as a designer and consultant for fashion brands, supporting more than 30 clients in Colombia, Ecuador, Peru, Chile, Venezuela, United States and Canada, within a range of multiple products such as clothing for men, women, children and babies, covering formal, casual, leisure, activewear and underwear capsules.
Track record
In strategic planning, creative direction, brand building, design team building, global trend interpreter, concept and inspiration board presentation, input sourcing, technician in sample development process, collection development, product sourcing, branding, merchandising, commercial development, web development, catalog development and «Ethically Made» standards improvement process, achieving internationalization of brands. Close relationship with the most renowned manufacturers of quality clothing and «Ethically Made» in Colombia, Peru and Ecuador.
speaker + teacher
Experience as a speaker and instructor in more than 30 seminars and brand development programs in Ecuador and Colombia. Experience as a teacher/professor in sustainable fashion, brand development and collection development programs in Ecuador and Colombia.
BRAND Partner
Partner of the brands PASA bycarlostrujillo, Hernando Trujillo HT and Fair Indigo.